Context: 18-24; Dont know; 25-34; 35-44; 45-54; 55-64; 65+

Context: Have downloaded app; Reason for downloading; More convenient to use; Accessing exclusive content on the app; Easier to use than other options; Recommended by friends family or healthcare advisor; More secure than other options; Other

Context: Operational efficienciesreduced turnaround time lower costs improved productivity; Mitigating against fraud; Processing claims automatically; Boosting advisory excellence and the customer experience chatbots NLP speech recognition robo advisors; Revenue expansion and cost reduction potential to reduce workforce; Assigning claims to the right person freeing up time for more complex cases; Creating a competitive edgerecognizing market changes and forecasting optimal responses; Analyzing images videos and other big data sources

Context: Currently spend on AI machine learning; Plan to increase spending on AI machine learning; Dont know

Context: First choice; Customer experience; Data driven marketing; Cross channel marketing; Mobile; Programmatic buying optimization; Second choice; Third choice

Context: Nonmobile devices; Female recipients; Male recipients; Mobile devices; Open rate; Unique click to open; Unique open rate; Click rate; Monthly send rate messages per month; Unique click rate

Context: Friends and family; Price comparison websites eg MSN Money; Websites of insurers brokers I know eg Liberty Mutual USAA; Calling or visiting some of the insurers I know to get a quote; Ads newsletters through the mail; Websites of banks or other financial advisers; Ads newsletters via email; Calling or visiting my local bank to see what they can offer; Other; None of these; Dont know

Context: Too confusing to navigate; No incentives; Dont know how; Doesnt help me; Not relevant to me

Context: Most of the time; Some of the time; Rarely; Not at all

Context: Yes use it regularly; Yes use it sometimes; Yes but rarely use it; Yes but do not use it; Yes and would use it more if there was a good mobile experience

Context: Vacation travel longer trips; Mobile phones smartphones; Shoes; Fashion; Perfume fragrances aftershave; Computers notebooks tablets; Personal care products in general; Consumer electronics; Short trips max days; Car