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| Jan 4, 2024
Source: Capgemini
They’re the sandwich generation when it comes to their use of wearables and health apps, too. Some 36.2% own a wearable that tracks or monitors their health, per our survey. And 62.1% have used a mobile health app for the same purpose or for fitness or wellness in the past year. Those adoption rates are significantly lower than younger generations, yet higher than baby boomers.
Report
| Oct 12, 2023
Many are wearable owners, with a particular affinity for smartwatches. According to our survey, about 42% own a wearable device that tracks or monitors their health—a higher share than any other generation outside millennials. And three-quarters of Gen Z wearable owners have a smartwatch, which does more than just track health. But Gen Zers are less likely than other generations to use telehealth.
Report
| Aug 3, 2023
Smartwatches and fitness trackers face slump: Rising inflation, economic uncertainty, and slowing innovation are ending pandemic-era hyper-growth as the segment matures.
Article
| Sep 23, 2022
Many rely on wearable devices to track and monitor their health. Half of millennials own some type of a wearable device they use for health purposes, per our survey, compared with 36% of Gen X and 32% of boomers. Smartwatches are the device of choice, used by 76.5% of millennials in our survey, compared with 62% for Gen Xers and 46% of boomers.
Report
| Jun 23, 2023
Despite a supply chain crunch, Apple maintained its dominance in wearables shipments during Q4’21. We detail how Samsung and Fitbit could close the market gap.
Article
| Mar 14, 2022
Oura Ring Gen 3 hit the market—we stack it up against Fitbit Versa 3: We tried it and think it needs better software and more features to compete against popular health-tracking wearables.
Article
| Dec 29, 2021
Google encroaches on Apple in wearable-based clinical research: A study in partnership with the University of Oregon hopes to learn how smartphone use impacts wellbeing. We detail how it helps Google make inroads into health studies.
Article
| May 25, 2022
On today's episode, we discuss how wearable tech devices will shake up healthcare, which features will make health wearables a must-have, and how Amazon and Apple will continue to disrupt the industry. "In Other News," we talk about why digital pharmacies are getting in trouble and what we should make of telehealth companies slowing down. Tune in to the discussion with our analysts Lisa Phillips and Rajiv Leventhal.
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| May 17, 2022
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| Mar 7, 2022
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| Apr 12, 2022
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| Jun 8, 2022
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| Mar 18, 2022
Article
| Aug 25, 2022
Health systems address RPM, wearable challenges: We explore new toolkits for scaling RPM adoption, and discuss how healthcare organizations can solve the challenges in adopting the devices.
Article
| Jul 19, 2022
Consumers are increasingly becoming more comfortable with technology, and the usage of health apps and wearables is becoming more prevalent. Explore how consumers are using technology to monitor their health and wellness, and learn more about the market potential.
Article
| Apr 3, 2023
We detail how YouTube, Search, and Fitbit are tackling health literacy and information as social determinants of health.
Article
| Sep 13, 2022
On today's episode, we discuss what omnichannel healthcare should look like, how patients are using social media to find health information, and why physicians don't want to review their patients' wearable data. "In Other News," we talk about what will happen moving forward regarding patient health information being shared for advertising purposes and why Best Buy is teaming up with Atrium Health. Tune in to the discussion with our analysts Rajiv Leventhal and Lisa Phillips.
Audio
| Mar 13, 2023
Sweatcoin leads US mobile health apps in traffic, with 15.0 million unique visitors in August. Fitbit and MyChart rank No. 2 and No. 3, with 12.5 million and 12.1 million unique visitors, respectively.
Article
| Nov 9, 2022
We forecast that there will be over 25 million US Apple Watch users this year, nearly half of all US smartwatch users. But Apple is seeking a bigger piece of the pie, leaning into health and safety features with its latest Watch devices to attract new (and current) users.
Article
| Sep 8, 2022
Apple dominates surging smartwatch sales, but Google is entering the fray: Growing interest in smartwatches and headphones in emerging markets like India indicate potential for Google and partners to grow Android’s ecosystem with devices like the new Pixel Watch
Article
| Jun 1, 2022
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| Feb 21, 2023
Source: Morning Consult
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| Dec 9, 2021
Source: MRI-Simmons
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| Aug 3, 2022
Source: Deloitte
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| Dec 9, 2021
Source: MRI-Simmons