“I think we connect with Gen Z because we’re so social forward and spend a lot of time and energy connecting with our online community,” Poppi founder Allison Ellsworth told Forbes. “I decided to center TikTok in our marketing efforts years ago, so we were way ahead of the curve and have over four hundred thousand followers on that platform now.”.
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| May 14, 2024
The dam is the world's largest producer of electricity providing 25% of Brazil's energy supply and 78% of Paraguay's. Ryan Mayward:. Wow. What's it made out of, platinum and diamonds? I mean, how did it get up to that dollar figure? Marcus Johnson:. Mostly. Yeah. Anyway, today's real topic, retail media's unstoppable growth.
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| Apr 30, 2024
The personal consumption expenditures price index (PCE) rose again in March, increasing 2.7% YoY (including food and energy), according to the US Commerce Department.
Because rising prices mean consumers are likely to remain cautious with how they’re spending their money, retailers like Michaels and Giant Food are cutting prices across their stores to help maintain or grow sales.
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| Apr 29, 2024
I think the biggest factor though is how much energy generative AI in particular uses. And it's enormous. And I think what we're going to see is if in the absence of some major breakthroughs in sustainable energy solutions and energy efficient data centers, it's going to be a big limiting factor for generative AI to be adopted as much as tech companies would like.
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| Apr 22, 2024
Core CPI—which excludes food and energy prices—increased 3.8% YoY and 0.4% MoM, outpacing the estimates of 3.7% and 0.3%. The rising costs of rent (up 5.7% YoY, 0.6% MoM in March), car insurance (up 22.2% YoY, 2.7% MoM), and electricity (up 5.0% YoY, 0.7% MoM) contribute to the cost pressures weighing on US consumers.
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| Apr 10, 2024
We've covered this in previous podcast episodes about the unbelievable amount of energy that gets consumed for mining Bitcoin. So when it goes halving, does that mean that it takes twice the amount of energy to mine Bitcoins as it used to? Tyler Van Dkye:. In a sense. It takes twice as much energy to get the same reward. But the energy to mine one block doesn't really change.
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| Apr 9, 2024
And when that energy is there at the start of a project, it makes a huge difference.”. Even with everyone on board, a successful rebrand doesn’t happen overnight—it can take months to see results, said Steffen. “Brands will be in market [with the rebrand] for three months and say they aren’t seeing any results yet,” she said. “And they’ll want to change their creative or their tagline.
Article
| Apr 4, 2024
Choosing to buy your energy from a company that runs on renewables has historically been a more expensive option. But that is becoming less of an excuse in Europe, where renewable energy costs have fallen below gas and oil, largely as a result of the Russia-Ukraine war. Emissions generated by the ad tech stack remain the bigger issue.
Report
| Apr 1, 2024
You don't have to spend extra ounces of energy on it, you could just get it done. Sara Lebow:. Yeah. They also have this adorable ad for the MakerPlace with this little handmade doll that I can't really describe, but it's so cute if you look it up. Zak Stambor:. Well, and it all makes sense with the brand.
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| Mar 26, 2024
Was that enough energy? Marcus Johnson:. What do you have in stair... Was a little much. What do we have in store for you today? We start with a story of the week. We talk about how finding products online is evolving. Then we will play the game of the week. What's the point?
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| Mar 15, 2024
While benchmarks for genAI’s energy consumption have not been set, it is quite possible that using genAI in many parts of the advertising production process would considerably increase its carbon costs. What advertisers can do to stay ahead. Every advertiser will find a different way to use genAI. But each must focus on the same key areas to ensure that they’re getting the most out of the technology.
Report
| Mar 14, 2024
Or finally it could reach this waste to energy opportunity. So there's different paths for the product's life. And I think where we can be supportive and help and alleviate not only costs internally because we have donation centers across the United States and the globe and so we can be closest to source, we can be close to where the product is at people's warehouses.
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| Mar 6, 2024
you're alluding to, I would argue Tim Higgins of the Journal writing, the announcement itself marked an important step in this ambitious journey is a milestone similar to successfully launching the first rocket at SpaceX, and that was to lead up to Musk's effort to one day reach Mars or delivering the first electric vehicle at Tesla, which is leading up to his goal of eventually ushering in a renewable energy
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| Mar 5, 2024
The Headline Personal Consumption Expenditures Price Index, which includes food and energy categories, increased 2.4% YoY in January, according to the Commerce Department’s Bureau of Economic Analysis, as reported by CNBC. Knowing how price-sensitive consumers are at this moment, brands need to be extra cautious how they position themselves and their messaging.
Article
| Mar 1, 2024
Currently, produces 15% of the world's oil according to the US Energy Information Administration. Saudi Arabia is in second place with just over 13%. Russia is in third, just under 13%. And then there's a huge gap to fourth place Canada who produces half as much.
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| Feb 22, 2024
Rather, she says, “It’s an energy, an aura. It’s about being very forward and bold.”. The lesson: Gen Z is rejecting quiet luxury for louder looks, but it has less to do with wealth than standing out. Confidence is key for the demographic, and the brands that help get them there (in a cost-effective way) will win. This was originally featured in the Retail Daily newsletter.
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| Feb 5, 2024
Aqara's home copilot, they say that they're going for the ability to analyze the usage patterns and proactively suggest customized automations, which could include tailored plans for energy saving automation, to your point, likely using AI to do so. That is what we have time for, gents. Thank you so much for hanging out today. Thank you to Gadjo. Gadjo Sevilla:. Thanks so much. Marcus Johnson:.
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| Feb 5, 2024
As with AI, we’ll see energy efficiency become a central feature for technologies of the future. Why it matters. CES 2024 underscored the importance of sustainability and inclusivity in tech, giving marketers the opportunity to engage with broader demographics and eco-conscious consumers.
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| Jan 24, 2024
Slightly different bent, the Home Connectivity Alliance launched a new energy management interface specification that aims to make it easier for people to connect their devices and plug them into the energy saving Smart grid.
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| Jan 19, 2024
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| Jan 15, 2024
Source: PwC
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| Jan 15, 2024
Source: Capgemini
But a meeting between legislators and big bank CEOs looks to have injected new energy into efforts to get those passed. Even the SEC’s approval of the ETF scheme for Bitcoin wouldn’t provide FIs with further clarity on directly handling cryptocurrencies. However, it would allow FIs to engage in Bitcoin-related investments without directly holding the cryptocurrency.
Article
| Jan 8, 2024
Main character energy: Main character energy means someone that is so interesting or attractive that in a movie or story they would be the main character. This term can also be used to refer to someone who is narcissistic or thinks of themself as a main character.
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| Jan 4, 2024
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| Dec 19, 2023
Source: AARP
Duo is going to the Super Bowl. McNugget Buddies are back. Grimace never left. The most exciting brand mascots respond to and play off of existing energy, transforming display and out-of-home ads into social media conversations. Here’s how some of the biggest brand mascots are building buzz.
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| Dec 5, 2023