Forecasts
| Jan 24, 2024
Source: EMARKETER Forecast
Forecasts
| Jan 24, 2024
Source: EMARKETER Forecast
Forecasts
| Jan 24, 2024
Source: EMARKETER Forecast
On today's episode, we discuss the appeal of Prime Video with ads, why we might see more honest and transparent advertising, the inevitability of face computers, Netflix's chances of becoming a significant gaming hub, how the average retirement age is changing and more. Tune in to the discussion with our analysts Ross Benes, Blake Droesch, and Max Willens.
Audio
| Feb 2, 2024
The future of ecommerce is grocery. Historically, three categories led the US ecommerce market: apparel and accessories, computer and consumer electronics, and furniture and home furnishings. But in recent years, growth has been fueled by essential goods, including food and beverage items, personal care products, and household supplies. This shift will take grocery to the top of the four major ecommerce categories by 2026.
Article
| Jan 10, 2024
Chart
| Nov 30, 2023
Source: Canalys
Toyota halted all Japan factory operations due to a computer glitch, disrupting a third of its global output. The issue isn't cyber-related but follows past tech troubles such as data leaks and cyberattacks.
Article
| Aug 30, 2023
It uses computer vision to identify and keep track of every item in the store. Shoppers who download the Grabango app can navigate the store as usual, placing items in their baskets. When they’re finished shopping, they scan a QR code in the app to have the bill charged to their card. Shoppers also have the option to check out with a traditional cashier.
Article
| Apr 16, 2024
Smartphones will continue to gain ground as digital sales shift away from computers and tablets. In 2027, mcommerce (sales made on smartphones, tablets, and other mobile devices) will near the tipping point of half of ecommerce sales.
Article
| Aug 1, 2023
Despite the influx of China-based sellers reaching US consumers on these marketplaces, Amazon continues to gain share of sales in apparel, footwear, and accessories; computers and consumer electronics; and furniture and home furnishings.
Report
| Apr 4, 2024
Chart
| Aug 29, 2023
Source: Daniel Research Group (DRG)
A week or two after this, the company announced that the patient has fully recovered and is able to control a computer mouse using their thoughts, aka interpreting a person's neural activity, so you can operate a computer simply by intending to move the mouse cursor. Gents, the first question just has to be initial reactions.
Audio
| Mar 5, 2024
Note: Includes advertising that appears on desktop and laptop computers as well as mobile phones, tablets, and other internet-connected devices, and includes all the various formats of advertising on those platforms.
Article
| Mar 20, 2024
Chart
| Aug 28, 2023
Source: International Data Corporation (IDC)
Technology and computers ranked second with organic CTRs of 0.22%, followed by personal finance (0.19%), beauty (0.18%), and style and fashion (0.16%). The relatively low performance for beauty, style, and fashion native display ads could be attributed to their incredibly competitive and saturated markets.
Article
| Apr 10, 2024
While buying clothing online may be popular across all generations, other categories (such as accessories, home furniture, and computers/computer accessories) are purchased at higher rates by consumers ages 18 to 34. Younger generations are getting a later start on adulthood.
Article
| Feb 5, 2024
It means increased ROI, increased transparency and control, and to reduce the number of computers involved in the process to reduce the carbon footprint of television advertising,” said Helmreich. Along with protecting ad dollars for brands and for publishers, these steps will also benefit consumers.
Article
| Apr 17, 2024
“Consumers are averaging less daily time on computers and more than making up for it on their TVs,” Mitchell-Wolf said. “Advertisers are adjusting their programmatic ad spend accordingly.”. Although mobile still dominates, thanks to the stronghold of programmatic spend on social platforms, CTV’s growth will persist.
Article
| Apr 4, 2024
Electronics had the highest discounts, at 31% off listed price, followed by toys (28%), apparel (24%), computers (24%), televisions (23%), and furniture (21%). Food and beverage had the highest ecommerce sales growth during the 2023 holiday season, increasing 19.9% YoY, per our forecast. Holiday ecommerce sales of apparel, footwear, and accessories grew 12.8%, and consumer electronics grew 9.0%.
Article
| Mar 27, 2024
Computing products and consumer electronics: Includes hardware (computers, computer storage devices, and computer peripheral equipment), consumer electronics, prepackaged software (operating, utility, and applications programs), local area network systems and network systems integration, computer processing, and data preparation and data processing services.
Report
| Sep 20, 2023
Computer and consumer electronics purchased during the pandemic are due for an upgrade, which is good news for Amazon and retail as a whole. But besides that possible bright spot, this year’s Prime Day event will likely be “unremarkable” as other retailers steal Amazon’s spotlight.
Article
| Jul 5, 2023
Article
| Aug 29, 2022
Selkie confirmed it created the images for the collection using “vintage art, AI, and computer painting,” and acknowledged that though AI is controversial, the company “loves the future of AI.”. The brand’s endorsement of AI was met with some criticism, with many consumers expressing disappointment that the company leveraged AI instead of investing in creators.
Article
| Apr 19, 2024
It does not include ads delivered to computers, phones, tablets, or other non-TV devices. OTT advertising refers to ads delivered over the internet independently of a traditional pay TV service that appears on any screen, including subscription video-on-demand, free ad-supported streaming TV, and virtual multichannel programming distributors.
Article
| Feb 6, 2024
US consumer electronics and computer sales are expected to grow just 4.0% this year, per our December 2023 forecast. The Vision Pro release also pushed brands such as e.l.f. Cosmetics, Lowe’s, and J.Crew to develop immersive VR experiences for the device, signaling a new experimental avenue to reach consumers. Do you agree with our rankings? Let us know by commenting on our Instagram post.
Article
| Mar 1, 2024