Bed Bath just launched its comeback campaign called An Icon Returns, where the company's well-known 20% off coupon is shown on billboards, TV ads, et cetera. Zak, what'd you make of the retailer's comeback? Zak Stambor:. You know, Overstock was struggling before it rebranded. It's struggling now. Its net loss was nearly double it's net loss a year ago. It saw declines in its average order value.
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| Nov 14, 2023
Making sure there’s a 10% off coupon and you’re really tapping the moment after the commercial moment.”. This was originally featured in the Retail Daily newsletter. For more retail insights, statistics, and trends, subscribe here.
Article
| Sep 8, 2023
Sarah Nassauer of the Journal, she notes that Target Circle 360 is an offshoot of an existing free program offering shoppers coupons on goods within Target's app. Ms. Nassauer says, "That the free program will continue to be linked to the existing 5% discount on purchases made with Target Circle Card previously called Red Card. A store branded credit card.". Seems way too complicated.
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| Mar 15, 2024
When I open my TikTok app, when I open the TikTok Shop tab, I immediately get a coupon for 30% off that pops up right away. I get a featured brand section that only appears to show Oreo, a post of a bootleg Taylor Swift merch, and a listing for freeze-dried rainbow crunch candy, just $3.70. With that sort of snapshot in mind, can you tell me what the current state of TikTok Shop is?
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| Nov 22, 2023
And then one that is not necessarily a hundred percent in the article, but I believe they're going to start to gamify it or try and figure out how to gamify it and it's going to give me coupons and other things. So it's not there yet. So I only gave it a 10%. But I do think that as that technology ramps up, that'll be a much bigger percentage of success. Marcus Johnson:.
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| Jan 26, 2024
Followed by things like in-store ads, discovering them on store shelves, specials and coupon pages. Blake Droesch:. But when you look at Gen Z, what we saw probably not surprisingly, was that there were digital activities that ticked a lot higher up on that list.
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| Sep 20, 2023
High score: Recently, Albertsons Companies created a limited-time-only game called Flavor Adventure, which gave customers the chance to uncover coupons, discounts, recipes, and chances to win prizes. The game could be played online, in-app, or even by mail, making it accessible to customers no matter their technology situation. 4. Retention.
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| Aug 21, 2023
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| Nov 2, 2023
Source: Coresight Research; NielsenIQ
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| Oct 30, 2023
Source: Bizrate Insights; Insider Intelligence
Leverage sales and coupons. Most grocery buyers (59%) reported purchasing more on-sale items due to inflation, and 44% used more coupons. Retailers with the most robust discount offerings are poised to get ahead during these times. Sales and coupons can also help clear excess inventory. Advertise affordable indulgences.
Report
| Oct 25, 2022
They usually have a coupon associated to it, so all of a sudden I'm buying something that I never had on my list and we're doing a lot of research around this path to purchase. How are we discovering things? And I think Costco is known to help some of these food brands with the discovery in terms of sampling. Sara Lebow:.
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| Oct 18, 2023
Popular app-based offerings like automatic daily redemption, digital couponing, and direct retailer redemption can enable fast, broad rollouts. Digital-focused co-brands can pass off some rewards costs to partners. More issuers might launch products like Chase’s DoorDash Rewards card to capture spending in fast-growing segments. Prepaid and Gift Cards.
Report
| Feb 28, 2023
It also provides a loyalty opportunity: Issuers can combine the service with other benefits, like discount engines or coupons, to encourage cross-sell. This can strengthen incentives to spend on their card. Cell phone insurance can help issuers tap recurring spending.
Report
| Dec 19, 2022
Dufek said, "With today's technology of the automated checkout machine combined with electric fund transfer and coupon scanning, we can have a completely self-serve front end of the supermarket. I believe we're going to be able to tie all this together this year, and I think that's exciting." So what do you think? Did they succeed? Zak Stambor:. That is some optimism he had. This year? Sara Lebow:.
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| Sep 27, 2023
But I do think there's a leap between tasting something and buying something and that you need some sort of sense of urgency, whether it's a coupon or if it's limited time in the store, or some sort of reason why you're buying it today and not a different day when you go back to the store. Grocery shopping is a mix of going in with a list and or impulse, depending on who you are.
Audio
| Nov 9, 2023
In 2018, 41% of US affiliate marketing budgets went to either cash-back, loyalty, and rewards publishers (27%) or coupon, voucher, and rebate platforms (14%), according to PMA figures.
Report
| Sep 15, 2022
One-third of US shoppers say that finding or redeeming coupons or deals is the top reason they use a retailer’s mobile app in-store, according to a 2022 survey from Kantar and Google. Other top reasons include checking inventory availability, reading product reviews, or locating or finding products in-store.
Article
| Jul 28, 2023
To capitalize on this, The Container Store and Big Lots chose to honor Bed Bath & Beyond coupons to attract its former customers. “The people that we’re seeing benefiting from these closures are ones that have really strong omnichannel presence,” Perkins said. Case study: Differentiation can prevent the kind of competition that leads to closing stores.
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| Jul 6, 2023
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| Sep 19, 2023
Source: Ryder System
They can allow shoppers to save coupons, store credit cards, or enable third-party payment options. These features all have the same end goal—to reduce friction at the most important part of the customer shopping journey: checkout.
Report
| Jul 28, 2022
Seeing a deal, an offer, or a coupon was baby boomer social buyers’ No. 2 most cited reason for making their most recent social purchase, chosen by a larger share (35%) than in any other generation. They were also the most likely of any generation to cite “the product was listed at a lower price compared with other retailers” as a top purchase driver.
Report
| Oct 26, 2022
For example, a coupon code on a direct mailer campaign would likely improve sales and not lead generation. Including measurement personnel in discussions to get their buy-in will help determine whether the campaign will be able to reach the intended result. 3. Ensure you have the right data to measure your campaign and drive your ideal performance.
Article
| Jun 23, 2023
So anything from improving customer experiences, UX experiences, recommending products, couponing more intelligently, all these solutions that could actually turn a shopper into buyer, we can offer and make available through the channel now. And we can do this on a CPA basis without the upfront investment or any development time on the advertiser side.
Audio
| Aug 24, 2023
Coupons remain highly valuable as grocery shopping moves online. The ability to use coupons, specifically those that can be applied automatically, was the No. 3 most in-demand feature overall. Consumers prefer to retain the savings methods familiar to the in-store experience, while adding a touch of digital convenience (applying them automatically).
Report
| Mar 31, 2022
Canaves said membership programs should leverage this data by tailoring offers, coupons, and promotions on an individual level based on purchase habits or histories. 3. Experiment with product partnerships. When it comes to memberships, exclusivity is key. Product partnerships offer a great way for retailers to show their programs are uniquely worthwhile.
Article
| Jun 2, 2023