Chart
| Aug 1, 2022
Source: Retail Systems Research (RSR)
Chart
| Jun 14, 2022
Source: Winterberry Group
Players like Huawei have helped expand access to the digital economy through its suite of affordable smartphones and the development of fiberoptic broadband. Others like TikTok, Kwai, Shein, and Alibaba are reshaping the way in which people spend their time—and money—online. Latin America is a global leader in social commerce usage.
Report
| Jan 4, 2024
More diverse mobile usage could lead to additional ad options beyond the triopoly. Currently, Facebook, Google, and Amazon account for 66.0% of mobile ad revenues. As more users branch out to a broader range of apps, this could lead to more options for advertisers—although the triopoly should still capture most in-app ad revenues.
Report
| Sep 28, 2023
Chart
| Jun 15, 2022
Source: EY
Chart
| Dec 8, 2021
Source: Airship; Sapio Research
Chart
| Jun 15, 2022
Source: EY
The super-app models pioneered by Asian apps like WeChat, AliPay, and Grab gained traction as full-service gateways to the internet in markets with less developed financial and broadband infrastructure. In the West, the problem is the reverse: too many apps.
Article
| Oct 3, 2023
Another 24% said mobile will grow the most, while fewer pointed to the metaverse or consoles. The latest portable gaming consoles are designed for streaming and can run mobile games and emulate console and PC game performance.
Article
| Sep 30, 2022
Despite greater overall accessibility, fitness technologies like VR and workout apps require broadband connectivity. There’s a persistent digital divide, with 27.6 million in the US lacking home internet access in 2021.
Article
| May 26, 2022
Report
| Mar 30, 2023
Dig deeper: For more information on US 5G mobile networks as well as their potential for explosive user growth, read our 5G Technology Worldwide 2021 report.
Article
| Nov 8, 2021
In 2026, the number of internet of things (IoT) mobile connections worldwide will more than double from 2021. The markets that are driving growth include China, Western Europe, and North America.
Article
| Aug 23, 2022
Google goes ambient: New Pixel phones, the first ever Pixel smartwatch, and a future tablet that transforms into a smart display are all touchpoints to Google’s wider IoT and ambient computing aspirations.
Article
| Oct 7, 2022
POS Go lets merchants accept cards and mobile wallets on the go and can appeal to those seeking unified commerce tools.
Article
| Sep 29, 2022
The smartphone’s dominance is growing in this mobile-first region. This year, the number of smartphone users in Southeast Asia will grow faster than the number of overall mobile phone users. That means smartphones are increasingly being adopted by mobile phone users.
Article
| May 10, 2022
On today's episode, in our "Retail Me This, Retail Me That" segment, we discuss what the customer journey currently looks like, where folks are discovering products, and how the funnel is collapsing. Then for "Pop-Up Rankings," we rank the top four personal frustrations in the customer shopping journey. Join our analyst Sara Lebow as she hosts analysts Sky Canaves and Suzy Davidkhanian.
Audio
| Feb 28, 2023
India’s robust mcommerce share reflects the importance of using mobile devices to access the internet in a country where a majority of the population lives in rural areas that often lack the infrastructure for reliable broadband. eMarketer estimates more than 95% of internet users in India will use mobile internet at least once per month this year. More digital buyers are fueling demand.
Article
| Feb 24, 2022
Satellites Bring Connectivity to New Places. 5G has taken over past CES exhibitions, but the big connectivity news this year was the partnerships between mobile networks and satellites. Satellites could improve service to remote or otherwise unconnected regions. Apple turned on an SOS service in November that connected iPhones with satellites for the first time.
Report
| Jan 17, 2023
The banking industry can’t afford to shrug off responsibility for banking access and claim it’s more of a connectivity issue—leaving the Federal Communications Commission and infrastructure bills to ensure rural communities have access to reliable, high-speed broadband access.
Article
| Apr 25, 2022
Chipmakers faced with huge stockpiles: The war in Ukraine and China shutdowns are taking their toll on the PC and smartphone market. Manufacturers might have to pivot to produce chips for other uses.
Article
| May 17, 2022
Identity resolution is in a state of flux in the US advertising industry, with third-party browser cookies and mobile IDs being ushered out in the name of consumer privacy.
Report
| Mar 28, 2022
Brands and marketers have an increasingly prominent presence at the annual technology, arts, and culture festival in Austin, Texas, which this year took place from March 8 to 16. We break down the key topics that drew the most attention from attendees.
Report
| Mar 26, 2024
Global shipments of augmented and virtual reality (AR/VR) headsets will hit 16.5 million this year, up more than 5 million or 32.1% from last year. Most of these shipments are to consumers, but commercial sales are set to multiply over the next five years, driven by the opportunity for product visualization prior to purchase.
Article
| May 17, 2022
Most drivers will be connected in their cars within four years. By 2026, nearly three-fourths of the US population aged 14+ (72.3% of licensed drivers) will be driving a connected car.
Article
| Nov 7, 2022