In Italy, Spain, and France, growth has slowed since the pandemic bump. Germany and the UK, meanwhile, will both continue to see sustained growth. The UK is adding users fastest, but Germany is keeping pace. The pattern of hypergrowth was universal across the main Western European markets through the pandemic years.
Report
| Aug 25, 2023
Ecommerce payment preferences vary country by country, but digital wallets now lead in Denmark, Germany, Ireland, Italy, Spain, and the UK, giving them the biggest overall share of European ecommerce transaction values, per a March 2023 report by FIS.
Report
| Dec 15, 2023
About 53% of people with origins within Latin America or Spain, self-identify as Hispanic, followed by Latino. But there's a lot of conversation over what is the right term. Some people feel that Hispanic is too tight to Spanish colonization, but that tends to be stronger among those who have more of a recent history of immigration.
Audio
| Apr 8, 2024
Prime Video ads will start out in the US, the UK, Germany, and Canada in early 2024, then expand to France, Italy, Spain, Mexico, and Australia later in the year, according to a company statement. As Amazon expands Prime Video ads, these markets will offer even more opportunities for advertising. 4. Other platforms have had success introducing ads.
Article
| Jan 11, 2024
And 4 out of the top 5 countries in this metric are English speaking (Spain is the only exception.). Podcast listeners skew male and young. The gender splits are 55% to 45% in favor of males, and the 18-to-34 age group has the heaviest consumption, per Spring 2022 polling from MTM. Spotify has a stronghold on the top ranking.
Report
| Sep 19, 2023
Only around half (55%) of businesses that sell online in the UK are selling via social, which is less than in Ireland, Spain, the Netherlands, Italy, Greece, Poland, Sweden, Belgium, France, and Germany, according to a November 2022 PayPal report. A rise in scams has put some people off social shopping.
Report
| Dec 1, 2023
So, there is a chance, especially if you say, "I'm looking for a black dress to wear to a wedding in Spain that needs to also make it to the beach with me" or "Help me pack my suitcase to go to Spain. I'm only there four days and I'm taking a carry on." Then you're going to start to discover impulsive things that you hadn't thought you needed because of the model.
Audio
| Feb 21, 2024
That means the UK is on par with mobile-first markets like South Korea and Indonesia—and significantly ahead of the US (6.7%) and its Western European neighbors such as Spain (4.4%), France (4.1%), Germany (3.9%), and Italy (2.4%). To view the full forecast for retail mcommerce sales by country, click here. More than half of online sales in the UK take place on a mobile device.
Report
| Sep 22, 2023
These results are based on an August 2023 survey conducted by 104 West, a strategic communications agency, on behalf of Mastercard, among 7,600 consumers across the US, Canada, the UK, Australia, France, Germany, and Spain.
Article
| Dec 1, 2023
Legislation paving the way for tech entrepreneurs in Spain: A new startup law aims to make it easier for technology startups and investors to thrive. Will the rest of Europe catch on?
Article
| Dec 21, 2021
Forecasts
| Feb 21, 2024
Source: Insider Intelligence | eMarketer
Forecasts
| Jan 30, 2024
Source: Insider Intelligence | eMarketer
Forecasts
| Jan 24, 2024
Source: Insider Intelligence | eMarketer
Sustainability is a big issue for Western European digital advertisers. To meet their clean emissions goals, though, they’ll need to tackle the digital inefficiencies inherent in the ad supply chain.
Report
| Apr 1, 2024
But regulators in France, Germany, and Spain are still mulling the legality of ChatGPT’s practices in relation to GDPR compliance. Additional AI regulation may be necessary—and it’ll need to come faster than GDPR did. More stringent and specific legislation around generative AI will likely be needed.
Report
| May 25, 2023
Forecasts
| Nov 15, 2023
Source: Insider Intelligence | eMarketer
Forecasts
| Nov 15, 2023
Source: Insider Intelligence | eMarketer
Forecasts
| Nov 15, 2023
Source: Insider Intelligence | eMarketer
Chart
| Mar 21, 2024
Source: Worldpay
Time spent with all media formats in other major markets—including Asia-Pacific (including India and Hong Kong), Southeast Asia (including the Philippines and Thailand), Western Europe (including Italy and Spain), and Latin America (including Argentina, Colombia, and Mexico)—have either remained the same or declined YoY. “There’s no need for panic,” Mander said.
Article
| Nov 3, 2023
Forecasts
| Oct 9, 2023
Source: Insider Intelligence | eMarketer
Forecasts
| Oct 8, 2023
Source: Insider Intelligence | eMarketer
So sort of around the 40% of internet user mark we have a number of countries; US, Australia, Canada, Spain. Then we have a big middle tier around the 30% mark of internet users. That's UK, Brazil, Germany, Mexico, Italy, France and Argentina. And then at the bottom we have this lower tier where far fewer internet users, around 14% or less.
Audio
| Nov 27, 2023
Forecasts
| Sep 20, 2023
Source: Insider Intelligence | eMarketer
Forecasts
| Sep 20, 2023
Source: Insider Intelligence | eMarketer