On Monday, Twitter accepted a bid from Elon Musk to buy the platform for about $44 billion, putting the world's richest man in the driver's seat of one of the world's biggest social media apps.

Podcast listeners skew male and young. The gender splits are 55% to 45% in favor of males, and the 18-to-34 age group has the heaviest consumption, per Spring 2022 polling from MTM. Spotify has a stronghold on the top ranking. In Canada, Spotify is the No. 1 choice for digital audio listeners—a position it holds in many countries.

I also wanted to know just for anyone who's not dating men, what the percentage of who was lying that wasn't a man on dating apps and older data from December 2022 from OnePoll found that men are more likely to lie on their dating profiles at 51% of respondents. But women weren't far behind at 44%.

In some markets in MEA and APAC, there will also be a gender skew toward males, in line with their increased likelihood to be internet users.

While that’s still less than millennial male confidence levels (65%), more millennial women (78%) than men (64%) own a home. Their financial literacy needs a boost: Millennials have successfully set aside money toward future goals, but they’ve still got a lot to learn.

The brand’s 2024 ad appears to be leaning into the brand’s more traditionally masculine reputation, featuring a mustachioed mystery man. 4. Business and finance ads show the need for quality creative. Several prominent business and personal finance tools will return to the Super Bowl with celebrity-studded spots in 2024.

Gen Zers value authenticity; male beauty consumers ask marketers to keep it simple; and Black, Indigenous, and people of color (BIPOC) beauty consumers want representation. Here are tactics to reach three different beauty consumers across #beautytok.

On today’s episode, host Bill Fisher is joined by our analysts Paul Briggs and Man-Chung Cheung and forecasting writer Ethan Cramer-Flood to talk about the TikTok bans currently in place around the world. They consider if the pressure building on TikTok in the US could fan out to other countries.

In today’s episode, host Bill Fisher is joined by analysts Carina Perkins and Paul Briggs, and researcher Man-Chung Cheung to talk about the buzz surrounding ChatGPT, and how different regions are seeing different patterns of development in the generative AI field.

The majority of US adults are not interested in or familiar with buying via livestream or video. Just 17% have made a purchase this way, and only 6% do so regularly. Those shoppers are more likely to be young and male.

On today’s episode, we discuss the events space, looking in particular at how events have had to adapt in the face of the pandemic. Tune in to the discussion as eMarketer principal analyst Bill Fisher hosts eMarketer Briefing director Jeremy Goldman, principal analyst Dave Frankland, and senior researcher at Insider Intelligence Man-Chung Cheung.

On today’s episode, host Bill Fisher is joined by our analysts Paul Briggs, Carina Perkins, and Man-Chung Cheung to talk about the biggest retail, advertising, and social media trends they expect to see in their regions in 2023.

On today’s episode, we go around the world to look at what our analysts will be paying close attention to heading into 2022. Tune in to the discussion as eMarketer principal analyst Bill Fisher hosts senior researcher Man-Chung Cheung, senior analyst Matteo Ceurvels, and principal analysts at Insider Intelligence Karin von Abrams and Paul Briggs.

The global economy is under severe pressure. Join our analyst Bill Fisher as he hosts analysts Man-Chung Cheung and Karin von Abrams to discuss some regional headwinds, including supply chain issues, war, and cost-of-living crises.

China has set the pace for livestream shopping, but it’s catching on elsewhere around the world. Join our analyst Bill Fisher as he hosts analysts Man-Chung Cheung and Karin von Abrams to discuss some of the successes, road bumps, and opportunities in this space.

On today’s one-year anniversary episode of the Around the World show, we look at how holiday shopping this year will be—and won't be—different from last year. Tune in to the discussion as eMarketer principal analyst Bill Fisher hosts senior researcher Man-Chung Cheung and principal analyst at Insider Intelligence Karin von Abrams.

In the US, higher-income millennials are more likely to own cryptocurrency than their lower-earning peers. Some 61% of those making at least six figures per year own crypto, while just 25% of those earning less than $50,000 hold Bitcoin or the like. Gender plays a role as well—half of millennial men hold these digital currencies, while only one-fifth of women in that age group do so.

Tesla founder Elon Musk made headlines last week for once again proposing to buy a company he had no intention of purchasing—soccer club Manchester United. But while celebrity gossip-style speculation swirls around the richest man on earth, what’s going on back at Tesla?

The digital fashion items are more popular with men than women in the country, as well as those ages 35 to 44 and high-income households. Chart Overview by Country. Egypt. Israel. Saudi Arabia. South Africa. United Arab Emirates (UAE).

Slightly more than half (50.9%) of respondents identified as female compared with 47.6% who did so as male. This year’s survey also included responses from 1.6% of consumers who identified as nonbinary. The majority of respondents were between the ages of 16 and 34 (69.7%). The rest was comprised of those ages 35 to 44 (15.6%), 45 to 54 (8.6%), and 55 and older (6.1%). Listen Next.

These speakers had AI-generated images and fabricated credentials, a deceptive attempt to showcase diversity in a male-dominated event. The fallout was significant, leading to high-profile withdrawals from the event and its eventual cancellation. Despite the evidence, Sizovs denied wrongdoing and blamed the backlash on "cancel culture.”

The last time I was on this podcast, Bill Fisher brought up Lawnmower Man 2. Marcus Johnson:. Yeah. You're the only person on the planet Earth who's watched it. Ross Benes:. Yeah, so that was an homage to that. I half ripped off that and half went my own direction. Marcus Johnson:. Nice. Okay, Lawnmower Man 3 was the direction Ross went in. Ross Benes:.

Male makeup tutorials get substantial views on Douyin, and those views are translating into sales: Men’s makeup sales via the platform grew 365% YoY in H1 2023, according to Feigua data as cited by Jing Daily. Douyin has ushered in a new paradigm for marketing strategies. Short videos play an increasingly vital role in consumers’ shopping journeys.

US male consumers are more likely to shop overseas for most other product categories. Men are significantly more likely to consider overseas sellers for consumer electronics and sporting goods, per Global-e. Apart from apparel, health and beauty is the only category where US women are more likely than men to shop cross-border. Jewelry and watches have broad appeal.

You probably wouldn't but you know you` can see the man on the moon, as they call it, the face on the moon, the man on the moon in the Northern Hemisphere. So it looks upside down in the Southern Hemisphere. So if you couldn't see the face, if it wasn't clear enough to see the face, no, I don't think you would notice if you weren't paying attention.