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| Jul 6, 2022
Source: Pegasystems
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| Jun 15, 2022
Source: CleverTouch; University of Southampton Business School (SBS)
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| Jun 1, 2022
Source: Mediaocean
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| Feb 8, 2022
Source: Ascend2; HIPB2B
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| Jan 11, 2022
Source: Tealium
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| Jan 6, 2022
Source: Mediaocean
Chart
| Dec 7, 2021
Source: Ascend2
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| Dec 7, 2021
Source: Ascend2
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| Dec 7, 2021
Source: Ascend2
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| Feb 25, 2022
Source: GetResponse; Ascend2
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| Feb 25, 2022
Source: GetResponse; Ascend2
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| Mar 29, 2022
Source: Oracle; Ascend2
On today's podcast episode, we discuss whether this is the beginning of Amazon's decline, if the Internet is becoming more ad-free, whether shopping pairs well with streaming, where brands will shift their ad dollars during the Super Bowl as they lean away from X (formerly Twitter), ChatGPT creator OpenAI's deal with publishing giant Axel Springer, the most visited tourist attractions in the world, and more. Tune in to the discussion with our analyst Blake Droesch and vice presidents of content Suzy Davidkhanian and Paul Verna.
Audio
| Dec 22, 2023
On today's podcast episode, we discuss consumer spending over the holidays, how transaction data can help brands build deeper relationships with their customers, and what's next for consumer purchase data. "In Other News," we talk about Google starting to phase out cookies in a few weeks and what to make of the economy's mixed signals. Tune in to the discussion with our vice president of content Suzy Davidkhanian and Jonathan Silver, founder and CEO of Affinity Solutions.
Audio
| Dec 19, 2023
Pop-Tarts created one of the first memes of the year at the inaugural Pop-Tarts Bowl when it sent its mascot into a larger-than-life toaster, resulting in a giant edible Pop-Tart ripe for content creation. Cheez-It then pulled a similar stunt at the Cheez-It Citrus Bowl, describing its own mascot as “non-edible.”
Article
| Jan 9, 2024
The need for clear AI guidelines and transparency emerges: 2023 was a year of cautionary tales to learn from.
Article
| Dec 18, 2023
Chart
| Jan 17, 2024
Source: PhotoShelter
On today's podcast episode, we discuss what Fortnite developer Epic Games' win over Google means, whether McDonald's new restaurant brand will be a success, why women's sports worldwide are exploding right now, if video streaming bundles are inevitable, how AI rules can keep pace with AI development, who's planning to live underwater in a few years, and more. Tune in to the discussion with our analysts Ross Benes, Bill Fisher, and Carina Perkins.
Audio
| Dec 15, 2023
On today's podcast episode, we discuss what employers expect their staffs to know about generative AI, whether every company will end up with their own custom version of ChatGPT, and the dos and don'ts of using generative AI in the workplace. Tune in to the discussion with our analyst Jacob Bourne and vice president of content, strategy, and operations Dan Van Dyke.
Audio
| Dec 14, 2023
Facebook, now Meta, has pushed the idea of the metaverse into the mainstream. Investment into the still-novel concept, which has seen resources poured into augmented reality and virtual reality devices, is driving the top five tech trends for the year ahead.
Article
| Jan 5, 2022
On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss how purchase data can inform campaigns, the importance of real-time information, and what retail media networks are missing. Then, for "Pop-Up Rankings," we rank the most exciting retail media tech advances happening right now. Join our analyst Sara Lebow as she hosts analyst Arielle Feger and Damian Garbaccio, chief business and marketing officer at Affinity Solutions.
Audio
| Dec 13, 2023
The B2B social media landscape is rapidly evolving thanks to younger buyers and AI. To adapt, marketers need to lean into influencer marketing, have a multichannel approach, and embrace generative AI.
Report
| Jun 27, 2023
In part two of this two-part podcast episode, we discuss some predictions for 2024 that are too specific to be 100% certain about but could still come true, including: which car company Amazon could potentially acquire, how AI might land itself in hot water, and the next digital consumer privacy lawsuit. Tune in to the discussion with our vice presidents of content Suzy Davidkhanian and Paul Verna and analyst Max Willens.
Audio
| Dec 12, 2023
In part one of this two-part podcast episode, we discuss some predictions for 2024 that are too specific to be 100% certain about but could still come true, including: which subscription video-on-demand (SVOD) platform Apple will likely buy, where metaverse playgrounds will spring up, and what the ruling between Google and the US Department of Justice will be. Tune in to the discussion with our vice presidents of content Suzy Davidkhanian and Paul Verna and analyst Max Willens.
Audio
| Dec 11, 2023
On today's podcast episode, we discuss the travel rebound and how tech is helping it out, how Black Friday football (with a side of online shopping) performed this year, will X (formerly Twitter) go bankrupt next year, a new way to stream NBA games post-cable, what to expect from ChatGPT next year, why your passport is the color it is, and more. Tune in to the discussion with our forecasting writer Ethan Cramer-Flood, forecasting analyst Zach Goldner, and director of forecasting Oscar Orozco.
Audio
| Dec 8, 2023