Chart
| Feb 26, 2024
Source: EMARKETER; Toluna Start
Motor vehicle and parts dealer sales; furniture sales; electronics and appliance sales; building material and garden equipment sales; food and beverage sales; health and personal care sales; gasoline sales; clothing and clothing accessories sales; sporting goods, hobby, book, and physical music sales; general merchandise sales; miscellaneous sales; nonstore sales (i.e., pure-play ecommerce platform sales
Report
| Aug 11, 2023
Retailers—specifically those in the food and beverage space—can hold flash sales and offer discount codes to shoppers who visit their websites or brick-and-mortar locations on the day of the grand final. They should also keep their inventory stocked with T-shirts, hats, and country-specific flags for fans interested in taking part in the celebrations.
Report
| May 11, 2023
Clothing is the top category across age and gender. According to the December 2023 Insider Intelligence Ecommerce Survey (conducted by Bizrate Insights), more than half of respondents in each group reported buying clothing online at least once in the past month
Article
| Feb 5, 2024
Walmart has the largest audience of any digital grocery platform. But our survey found that Amazon Fresh customers were more active and willing to try new products.
Report
| Sep 15, 2023
Chart
| Feb 16, 2024
Source: Foxintelligence
Chart
| Feb 15, 2024
Source: YouGov
Motor vehicle and parts dealer sales; furniture sales; electronics and appliance sales; building material and garden equipment sales; food and beverage sales; health and personal care sales; gasoline sales; clothing and clothing accessories sales; sporting goods, hobby, book, and physical music sales; general merchandise sales; miscellaneous sales; nonstore sales (i.e., pure-play ecommerce platform sales
Report
| Jul 14, 2023
Amazon will capture only a small percentage of this year’s $2.059 trillion opportunity in US total retail sales for food and beverage and health, personal care, and beauty. The strategic importance of household essentials to Amazon’s future retail—and advertising—growth can’t be overstated, especially since they’re the company’s fastest-growing categories. To view the full forecast, click here.
Report
| Jun 20, 2023
Digital activity now plays a major role in product discovery, with younger generations driving sizable shifts in the way shoppers find new products.
Report
| Aug 21, 2023
Chart
| Feb 1, 2024
Source: Attest
As the dust settles on luxury’s big post-pandemic rebound, high-end brands will have to become savvier and more flexible to meet evolving consumer demands.
Report
| Oct 9, 2023
A strong out-of-home (OOH) ad leverages creative thinking, puts content where people will see it, and has the potential to be shared online. From cleverly branded buses to bizarre alien billboards, here are five recent OOH campaigns that caught our eye and why we think campaigns like this will help drive a projected 6.5% YoY growth in US OOH ad spend this year, reaching $9.51 billion.
Article
| Jan 18, 2024
Retailers are going big on innovation. AI-powered improvements to the customer journey, ambitious market expansion, and viral partnerships and marketing campaigns have caught our attention, just in time for the first edition of our monthly ‘unofficial’ ranking of most interesting retailers.
Article
| Feb 2, 2024
Chart
| Feb 13, 2023
Source: eMarketer
Chart
| Aug 24, 2023
Source: Insider Intelligence; Toluna Start
Food and beverage ecommerce sales will rebound as inflation pushes up prices. Having plummeted last year, food and beverage ecommerce sales will reach £22.86 billion ($26.89 billion) in 2023—up 2.8% from last year. That’s the biggest gain of any category. Textile, clothing, and footwear ecommerce will remain robust despite higher prices.
Report
| Feb 14, 2023
Chart
| Jan 18, 2024
Source: Bain & Company; Altagamma
Motor vehicle and parts dealer sales; furniture sales; electronics and appliance sales; building material and garden equipment sales; food and beverage sales; health and personal care sales; gasoline sales; clothing and clothing accessories sales; sporting goods, hobby, book, and physical music sales; general merchandise sales; miscellaneous sales; nonstore sales (i.e., pure-play ecommerce platform sales
Report
| Jul 26, 2023
But we see food and beverage holiday sales increase by 8%. We're seeing health and personal care sales increase by 6%. That's all according to our forecast. Can you tell me more about which categories you both are watching this holiday season? Jeremy, why don't you take that one first? Jeremy Goldman:.
Audio
| Oct 25, 2023
On today's podcast episode, we discuss what Fortnite developer Epic Games' win over Google means, whether McDonald's new restaurant brand will be a success, why women's sports worldwide are exploding right now, if video streaming bundles are inevitable, how AI rules can keep pace with AI development, who's planning to live underwater in a few years, and more. Tune in to the discussion with our analysts Ross Benes, Bill Fisher, and Carina Perkins.
Audio
| Dec 15, 2023
Chart
| Jan 24, 2024
Source: Integral Ad Science
US alcohol off-premises retail ecommerce sales will reach $6.85 billion this year, growing 6.1% over 2022, according to our forecast. Growth will reach double digits come 2026.
Article
| Jun 16, 2023
Despite TikTok’s strong growth, most brands continue to turn first to Instagram for influencer marketing. Instagram remains a must, but there are good reasons for more marketers to commit to TikTok—and YouTube Shorts.
Report
| Sep 28, 2023
Bud Light is no longer the US’ top-selling beer brand: While cost-conscious consumers turn to macro beers, AB InBev’s Dylan Mulvaney-related missteps are pushing them to other brands.
Article
| Jun 14, 2023