On today's podcast episode, we discuss what happened with Sam Altman and OpenAI, how the AI revolution just went through a shift, and what's next for the maker of ChatGPT. "In Other News," we talk about what to expect from GPT-5 and how AI could disrupt short-form video creation. Tune in to the discussion with our analysts Jacob Bourne and Gadjo Sevilla.
Audio
| Dec 4, 2023
Amazon to shutter Amazon Ad Server by 2024, focusing on growing other ad services: Reflects a strategic shift towards more promising advertising technologies.
Article
| Dec 6, 2023
The tech industry is hurting—even Apple is expected to report a year-over-year revenue decline this week. Valuations are tumbling. Layoffs abound, and venture capital deal value is down. “People are not buying into the hype as much, and [these new technologies are] really going to start to be applied in useful ways for marketers,” said our analyst Yory Wurmser.
Article
| Jan 31, 2023
On today's special podcast episode, we continue our monthly show where we discuss the biggest trends of the moment and the newest research, sprinkle in some analysis, and bundle it up into a quiz. Every month, three of our analysts representing their respective coverage area teams compete against each other. (We also encourage you to play along at home.) We keep a running score and will crown a winning team at the end of the year. Today, we cover the future of AI devices, shopping Amazon from your social feed, what happens now that the Hollywood strikes are over, and how Amazon is expanding. Tune in to the discussion with this month's contestants: our vice president of Briefings Stephanie Taglianetti and analysts Evelyn Mitchell-Wolf and Carina Perkins.
Audio
| Nov 30, 2023
Marketers have a wealth of opportunities throughout the buyer’s journey to leverage generative AI. Here's how to use it effectively at each stage of the customer life cycle.
Report
| Jun 5, 2023
On today's episode, we discuss how generative AI will transform how content and creative teams function across industries, the relationship between Web3 and loyalty, brands focusing on games as a training ground for the metaverse, and more. Tune in to the discussion with our analysts Jessica Lis and Yory Wurmser.
Audio
| Jan 20, 2023
France will see stronger growth in digital ad spending than both Germany and the UK this year. Most industries aren’t contributing to that growth, though, with only travel and retail seeing any significant investments.
Report
| Oct 5, 2023
Brands and marketers have an increasingly prominent presence at the annual technology, arts, and culture festival in Austin, Texas, which this year took place from March 8 to 16. We break down the key topics that drew the most attention from attendees.
Report
| Mar 26, 2024
For the second year in a row, the US CPG industry will increase its digital ad spending more slowly than most other industries. However, a major growth rebound is in the cards for 2024.
Report
| Sep 27, 2023
The threat of recession is holding back digital ad spending in Germany, particularly in influential industries like automotive. If the worst case can be avoided, though, 2024 offers promising signs for growth.
Report
| Sep 27, 2023
On today's podcast episode, we discuss what's most to blame for X (formerly Twitter) losing half its value in the past year, what the platform has turned into, and the biggest challenges facing it heading into 2024. Tune in to the discussion with our analysts Jasmine Enberg and Max Willens.
Audio
| Nov 20, 2023
The US spends $1 per capita on treatment for problem gambling for every 320 it spends on substance abuse treatment according to the National Council on Problem Gambling. And the last one here is there are federal agencies and research for drug and alcohol abuse, none for problem gambling. We'll see. At the halfway mark it's all tied up four points apiece. We moved to round three-. Suzy Davidkhanian:.
Audio
| Mar 29, 2024
In this Meet the Analyst Webinar, Insider Intelligence’s Yory Wurmser, principal analyst, will discuss the top five tech trends to watch in 2022
Video
| Dec 30, 2021
On today's podcast episode, we discuss the good, the bad, and what's missing from President Biden's new AI safety executive order. "In Other News," we talk about the potential of Microsoft's AI Copilot and Elon Musk's new AI chatbot called Grok. Tune in to the discussion with our analysts Jacob Bourne and Gadjo Sevilla.
Audio
| Nov 16, 2023
Retail’s resilience and its outsized role in digital ad spending will help offset the impact of a broader slowdown in growth in the US digital advertising market.
Report
| Sep 7, 2023
The travel and retail industries will post healthy digital ad spending growth figures this year, but many other verticals we track will underperform compared with the national growth average. Next year is looking better for almost all of them.
Report
| Sep 5, 2023
The UK’s digital ad spending will be constrained by a tough economy. Only travel will see significant growth, but that’s from a particularly low starting point. Retail digital ad spend will continue to lead in absolute terms.
Report
| Sep 20, 2023
On today’s podcast episode, we discuss the future of the bank branch.
• In our “Headlines” segment, we chat about why banks are closing so many branches and how consumers want more digital experiences.
• In “Story by Numbers,” we explain what Curinos defines as branch share and why it used to account for more primary new accounts than it does today. We also discuss the value of closing a branch in order to save operating expenses in a low-rate versus high-rate environment.
• In “Pretend CEO,” we look at regional banks and their deposit portfolios in a high-rate environment.
Listen to the discussion with host Rob Rubin and Curinos director Andrew Hovet.
Audio
| Nov 14, 2023
Chart
| Dec 11, 2023
Source: Capgemini
Chart
| Dec 11, 2023
Source: Capgemini
Chart
| Dec 11, 2023
Source: Capgemini
Chart
| Dec 11, 2023
Source: Capgemini
Unfortunately female influencers accounted for 77% of all transaction volume in 2022, but men make 1.2 times more per paid post according to a 2023 report from Marketing Tech company, IZEA. Jasmine Enberg:. Can't escape it. It's everywhere. Marcus Johnson:. Yes. Yes. Jasmine Enberg:.
Audio
| Nov 6, 2023
With some legacy identifiers already in the history books and the rest on the chopping block, the digital ad industry is finally getting serious about adopting targeting and measurement practices that don’t rely on cookies and mobile IDs.
Report
| Mar 29, 2023
Chart
| Dec 6, 2023
Source: Global Surveyz; Duda