Chart
| Feb 29, 2024
Source: EMARKETER; Bizrate Insights; Insider Intelligence
It didn't interrupt the fan experience because Slim Jim was so associated with wrestling due to the Macho Man campaign. So I think it all depends on what brand you're going to put in. Now, as an analyst, it makes absolute sense. It's just in another place to squeeze out more money. UFC already does this sort of thing, and WWE and UFC are the same company now, so I totally get why they're doing this.
Audio
| Mar 14, 2024
So I think there was a case in Belgium where a man committed suicide after conversing with a chatbot who encouraged him to sacrifice himself to save the planet. So, there are risks out there that even if people know they're not conversing with a human, that doesn't necessarily negate all of the risks.
Audio
| Mar 12, 2024
Oh man, I'm not going to win this one. I'm not a Crocs person. Sara Lebow:. I have four options. Lucky Charms Crocs, Shrek Crocs, Margaritaville Crocs and Red Bull Crocs. Those options again are Lucky Charms Crocs, Shrek Crocs. Suzy Davidkhanian:. That's my vote. Sara Lebow:. Margaritaville Crocs and Red Bull Crocs. Nancy Youssef:. Margaritaville. Suzy Davidkhanian:.
Audio
| Mar 6, 2024
Chart
| Feb 26, 2024
Source: EMARKETER; Toluna Start
Chart
| Feb 26, 2024
Source: EMARKETER; Toluna Start
Chart
| Feb 23, 2024
Source: Pew Research Center
Is it the one with He-Man in it? Max Willens:. It is not. Ross Benes:. Okay. Max Willens:. But the reason that this is interesting is that... The reason or the answer has changed in the last couple of years. So up in 2011, a guy named Jonathan Harchick got a bunch of media attention because he created what he described, and YouTube did not dispute this, as the longest YouTube video ever.
Audio
| Apr 5, 2024
And they really push the edge on social and are very edgy with their marketing and they have very vocal fan communities as well, but very different because Liquid Death, I think most of its customers are men. Sara Lebow:. Yeah. Sky Canaves:. And Elf Beauty, being a beauty company, most of its customers would identify as women. So it's interesting the amount of buzz it generated. Sara Lebow:. Yeah.
Audio
| Apr 10, 2024
Men kind of just default to Hispanic. And then of course you have terms like Latino, Latinx, Latin A if you're from Latin America. But yeah, I mean we default to Hispanic just because it tends to be the most commonly used. Marcus Johnson:. Okay. Matteo Ceurvels:.
Audio
| Apr 8, 2024
Oh, man, it's so short. Marcus Johnson:. We can keep it going. Ethan Cramer-Flood:. No. Marcus Johnson:. It goes fast. I know it moves quick. Thank you so, so much. Ethan Cramer-Flood:. Always a pleasure. Marcus Johnson:. Yes, sir. Yes, indeed. Thank you to Victoria who edits the show. James who copy edits it. Stuart who runs the team. And Sophie who does our social media.
Audio
| Jan 22, 2024
For example, the TikTok trend of men being obsessed with the Roman Empire blew up in September, but a brand jumping on that trend now might look out of touch. Stay connected to what’s relevant. “Being a little bit of a consumer is extremely helpful in order to be a producer,” said Olsen. This was originally featured in the eMarketer Daily newsletter.
Article
| Oct 23, 2023
Man, I wish I were that person who says that they want to spend more, but is actually spending less, but I am that person who says that they want to spend less and is actually spending more. Arielle Feger:.
Audio
| Nov 29, 2023
Chart
| Feb 1, 2024
Source: Kajabi
Chart
| Jan 31, 2024
Source: Ipsos; Pew Research Center
Chart
| Jan 30, 2024
Source: Limra; Life Happens
The number of female gamers will also grow at a faster pace than male gamers over our forecast period. Growth among gamers under 18 is stagnating. About 19% of total digital gamers will be under 18 this year; that figure hasn’t changed since 2019.
Report
| Apr 21, 2023
Gone are the days when a male-dominated panel was the norm at such events. Advertising Week champions both gender and ethnic diversity in its panel discussions. Its own data affirms the efficacy of this approach: Diverse panels consistently outperform their less diverse counterparts. It's clear that inclusivity isn’t just ethically right—it's commercially smart.
Article
| Oct 13, 2023
Retail ecommerce sales growth in Southeast Asia, which has been blazing ahead in recent years, is set for a slowdown as the global economy faces challenges and tech funding shrinks. This year, the Philippines and Malaysia will lead the region in growth.
Report
| Aug 10, 2023
Women do beat men in the share of those who graduate college. In 2014, in fact, more women graduated college than men for the first time in history. The gap is now 39% of women to 36% of men graduating college. So things are changing, just not bloody fast enough. That's what we've got time for for this episode. Thank you so much to all of my guests for being on.
Audio
| Oct 12, 2023
Because it turns out that Ant-Man and the Wasp, the third Ant-Man movie, Guardians of the Galaxy 3, the third Guardians of the Galaxy movie, and the Spider-Man animated sequel Across the Spider-Verse all outperformed Taylor Swift.
Audio
| Oct 20, 2023
Chart
| Jan 29, 2024
Source: Common Sense Media; Lake Research Partners; Echelon Insights
Ecommerce sales in India, which is soon expected to become the most populous nation, are growing at one of the fastest rates in the world. But brick-and-mortar will still dominate the retail sector for the foreseeable future—we estimate that online sales will account for only 10.0% of total retail by 2027.
Report
| Aug 2, 2023
Chart
| Jan 23, 2024
Source: Insider Intelligence | eMarketer
As comfort-buying furniture online continues to rise, the direct-to-consumer (D2C) home furnishing sector has exploded with growth and competition. Watch Industry Voices: Spotlight on D2C with Joybird’s vice president, marketing and business development Eric Tsai to hear how the La-Z-Boy-owned brand scales its custom furniture business by staying in sync with consumer expectations.
Video
| Nov 30, 2021