The biggest slice of pie though I'm giving to the decision to cleave away most of the content moderation and user safety guardrails A) because it, I think was the main reason that lots of people wound up leaving the product.
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| Nov 20, 2023
Meta’s response: Sensing anxiety from brand partners, Meta has taken steps to restore faith in its advertising ability, such as enabling brands to choose where their ads are placed. But a recent story from The Washington Post shows Meta is also trying to draw negative attention to competitors to diminish from its own.
Article
| Apr 1, 2022
Despite auto manufacturers’ increasing use of automated safety features—which can also let drivers opt into data reporting to insurers—as recently as 2021, 40% of US drivers surveyed didn’t know what telematics was, per The Zebra. Also, 42% didn’t know if their current insurer offered policies that provided discounts for its use. Address data privacy and safety concerns up front.
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| Apr 18, 2024
Then you've got KOSA, the Kids Online Safety Act requiring tech companies to take steps to prevent harms to kids on their platforms and improve their privacy and safety settings. So there are some things in the works. This Florida bill that we discussed at the start, that is the watered-down version of the law.
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| Apr 5, 2024
The links bring customers to Klarna's search and compare tool to check prices across different brands. The plugin will initially be available for ChatGPT Plus subscribers in the US and Canada before rolling out to more users and regions. Four reasons why it could succeed:. Personalization. The plugin can use generative AI to curate customers’ payment and shopping experience.
Article
| Mar 27, 2023
Ads for major brands have often been replaced with ones for baffling, infomercial-like products and other questionable companies. But blaming the influx of social scams on Twitter and crypto alone would be unfair: The FTC’s broad callout shows it feels the problem is prevalent across social media.
Article
| Mar 20, 2023
I believe that the UK's Online Safety Act will lead to a sizable fine before the year's out. And I'll even go out on a limb and predict that it'll be a Meta company that will be on the end of that fine. So, the Online Safety Act ratified by the UK government at the end of last year, it's got quite a long rollout. It won't be fully rolled out until 2026, but it is being rolled out in phases.
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| Jan 29, 2024
Of course, BridgeTower and others are quick to mention that these task forces are also looking into the ethics, quality, and safety surrounding AI. Put in practice: There are already several prominent examples of companies using AI to produce content. But those efforts haven’t always gone so swimmingly.
Article
| Apr 17, 2023
And pairing up with a regtech could appeal to the safety conscious. eToro has roughly 20 million users spread across more than 140 countries, and its wide range of assets and well-known social news feed have made it a model for successful European expansion. The big takeaway: Dodl will face an uphill struggle in the crowded UK market.
Article
| Nov 30, 2021
Connected vehicles are changing the nature of transportation and mobility. Players in the traditional automotive ecosystem—including retailers and marketers—are using the massive amounts of data connected cars produce to enhance brand loyalty, create new revenue streams, and drive business growth.
Report
| Oct 27, 2021
Brands, retailers, and marketers are prioritizing Gen Zers as more come of age and grow their spending power. As the first generation to grow up completely online, they are now the ones driving digital trends—TikTok’s rise is just the tip of the iceberg. Below are five charts to help you reach this demographic. A Majority of Gen Zers Are Now Adults.
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| Jan 18, 2023
Shutting down its MLE division means abandoning plans to expand customer-facing offerings like Mile IQ, Money in Excel, and Family Safety. Company managers are reportedly now paying out of pocket for team-building social events, potentially causing some to hold a dimmer view of their tech giant employer and making attrition a risk.
Article
| Aug 12, 2022
Brands are scrambling to incorporate generative AI into their strategy to stay ahead of the curve. But according to our analysts, AI’s current uses are just the tip of the iceberg. We dig into some recent AI innovations (including Snapchat’s AI chatbot and GPT-4) and predictions for the tech’s evolution.
Article
| Mar 23, 2023
And of course, in this data, how we all got into some of these situations is that you have to check those regulatory and privacy safety boxes, those matter. We as marketers have learned, we've got to really make sure that our data is privacy safe, we're passing all the regulatory parts of that.
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| Mar 21, 2024
Put a pin in it: How many safety pins were used to make the dress Miley Cyrus wore to the 66th Grammy Awards this past weekend? A) 3,000. B) 7,000. C) 10,000. D) 14,000. The dress, created by Christian Louboutin as part of the Maison Margiela Artisanal 2024 collection, required 675 hours of work and 14,000 safety pins. February 6, 2024.
Article
| Apr 10, 2023
And Instagram is going to have to strike a fine balance between ensuring the safety of those users and generating revenues from the platform. Marcus Johnson:. Hey gang, it's Monday, February 12th. Jasmine, Max, and listeners, welcome to the Behind the Numbers Daily, an eMarketer podcast made possible by StackAdapt. I'm Marcus. Today, I'm joined by two people. Let's meet them.
Audio
| Feb 12, 2024
Big Tech faces dilemma in Russia-Ukraine conflict: While rushing to get refugees to safety, companies debate remaining neutral, which would seem like compliance with Russia, or leveling sanctions and risking retribution from the Kremlin.
Article
| Mar 1, 2022
Move over, millennials: The new kids in town, Gen Z, have claimed the crown as most sought-after demographic for brands. With their deep digital nativity and social influence, this generation is making its mark on society and brand strategy.
Report
| Dec 3, 2021
For now, customers may be willing to take extra steps to verify their identity to ensure their safety. But as digital experiences continue to evolve and grow in sophistication, customers will expect solid security measures to be seamlessly integrated into the service they receive.
Article
| Jun 3, 2022
Key elements in selecting a brand include pricing, product design, and customer experience in product and brand interactions, as well as distribution—how and where consumers encounter the products.
Report
| May 23, 2022
Brand new: Which brand that has historically shied away from advertising is now launching ads? A) Trader Joe’s. B) Rolls-Royce. C) Zara. D) Tesla. Tesla is turning to ads to boost sales. April 1, 2024. Listen up: True or false: More than half of people in the US 12 and older have listened to a podcast in the past month.
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| Sep 7, 2022
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| Feb 17, 2022
Intuit Mailchimp, the number one email marketing automations brand. Visit mailchimp.com/personalize for more information. Based on competitor brands' publicly available data on worldwide numbers of customers in 2021, 2022. Availability of features and functionality vary by plan, which are subject to change. Gadjo Sevilla:.
Audio
| Oct 23, 2023
Personal health, safety, and convenience factors likely influenced the importance of sustainability features. It’s safe to assume that most consumers don’t want to expose themselves to products made with potentially harmful materials, and they don’t like dealing with the disposal of excess shipping and packing materials.
Report
| Aug 2, 2022
On today's podcast episode, we discuss the likelihood that news influencers will replace traditional media, whether in-store sampling can make a comeback, how many ads are enough ads, what the science says about social media being addictive, why more brands don't encourage consumers to recycle, where daylight savings time actually comes from, and more. Tune in to the discussion with our vice president of content Suzy Davidkhanian and analysts Bill Fisher and Carina Perkins.
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| Nov 9, 2023