TikTok parent ByteDance pursues global growth. The ecommerce gross merchandise value on Douyin (China’s TikTok) quadrupled to $100 billion from 2019 to 2021. TikTok took this “made in China” model to Southeast Asia and the UK and is now aiming for the US. US social commerce will grow twice as fast as China’s through 2026.

On today's podcast episode, we discuss what the 2024 Oscars taught us about the future of awards shows, whether its time to give up on email, how Netflix's sports strategy will play out, if the idea of "news" can survive online, how the money in the world is shared between us, and more. Tune in to the discussion with our analyst Bill Fisher, forecasting analyst Zach Goldner, and director of forecasting Oscar Orozco.

Much like TikTok, BeReal offers Gen Zers an opportunity to be themselves, away from the pressure of a perfectly curated Instagram grid (and from their parents). And now that Instagram has released Threads, Gen Zers have another platform to test out—but they’ll be quick to leave if it doesn’t successfully capture their attention. What does all this mean?

The news: Traditional banks risk missing out on building long-term relationships with Generation Alpha as their digital native parents “take them to the bank” for the first time. Our report, How millennial parents will bank Gen Alpha kids, highlights the new ways in which neobanks and teen and kid banking apps are helping parents and their children master the financial literacy learning curve.

The news: Snapchat parent Snap Inc. disclosed its Q2 results on July 25, demonstrating mixed results. Key highlights include:. The company generated $1.07 billion in revenues, down 4% year over year—but also reported a smaller net loss of $377 million. Snap had 14% YoY growth in daily active users (DAUs), reaching 397 million and topping analyst estimates.

Speaking of the big bad 25, it's almost as if Google is getting kicked off its parents' health plan. You hear that, Mom and Dad? Google Search is pretty old, and at this point, it's the US government that's the one that's kicking it off the health plan. But what that means is the parents, as in the US government, is getting pretty strict with Google.

On today's podcast episode, we discuss how the Apple monopoly trial could change the smartphone market, whether Aldi can take on Walmart, if gambling ads will get banned, the impact of Amazon's "Big Spring Sale," how seriously we should be taking drone delivery, where the happiest people in the world live, and more. Tune in to the discussion with our analyst Blake Droesch and vice presidents of content Suzy Davidkhanian and Paul Verna.

One are people who hate how much time they spend thumbing through their phones, and the other is affluent parents who want to give their children digital connectivity without giving them screen access. So I think the thing that's going to really determine whether this thing sinks or swims, though, is the extent to which it can build an ecosystem of support function.

Pros: Apps that give control to parents are likely to appeal to parents of younger children just learning about financial concepts. The ability to transfer money between parent and children accounts can help teach young ones about earning money by doing chores. Parents can also teach their kids about budgeting and saving by blocking frivolous purchases.

And you see that people are pulling forward their basics because trying to get a good deal, but then kids go to school to check out what's new and what's cool to then potentially get their parents to get them that item. Sara Lebow:.

Its parent OpenAI and the Associated Press (AP) have formed a novel two-year partnership, as reported by Axios. Meanwhile, the Federal Trade Commission (FTC) is investigating the app for potential consumer harm through data collection and misinformation. The deal: OpenAI will be able to access AP's news archives from 1985 to improve training of its language models.

Parents or legal guardians sign up for the Venmo Teen account on behalf of their children. The accounts are connected to the parent’s Venmo account. Each adult can manage up to five Venmo Teen accounts. Parents can send their children money and monitor account transactions. They can also manage privacy settings, the debit card PIN, and other controls.

So I live in a building, I live in a co-op in Manhattan, and we actually have a signup sheet down at the front desk so that you can alert all the parents and children in the building as to whether or not they're welcome to knock on your door on Halloween, which is incredibly convenient and kind of brilliant because then everybody knows who's in and who's out.

But that’s understandable because the shift back to in-person learning drove parents and guardians to buy new uniforms and other clothes for K-12 students, and college students had two years of pent-up demand for dorm-related purchases. Then in 2022, the 5.5% growth was largely due to inflation.

For example, back-to-school spending could fall by as much as 10% this year as inflation drives parents to search for deals, per a report by Deloitte. As a result, we expect US retail sales growth to slow to 2.9% this year.

On today's podcast episode, in our "Retail Me This, Retail Me That" segment, we discuss how Gen Zers discover products; where they stand on buy now, pay later; and how loyal they really are to brands. Then, for "Pop-Up Rankings," we rank three campaigns that really worked with Gen Z. Join our analyst Sara Lebow as she hosts analyst Arielle Feger and editor Catherine Ollinger.

Only half (51%) support the same causes as their parents. Holding on as long as possible? The interest in new asset classes and prioritization of new investment strategies could be causing older generations to hesitate when it comes to passing the baton. According to the study, parents are holding off on having conversations about wealth transfer until their children reach at least the age of 27.

First, Gen Zers are more likely to have a college-educated parent than previous generations. In 2019, 44% of Gen Zers ages 7 to 17 were living with a parent who had a bachelor’s degree or higher, compared with 33% of millennials at the same age. College-educated parents are more likely to encourage their offspring to achieve the same or higher levels of education.

Marketers need to keep parents in mind. 70% of Gen Alpha parents are millennials, 60% don’t have a college degree, and 47% live in suburban areas, according to Morning Consult.

CVS spent nearly $19 billion to acquire senior-focused primary care player Oak Street Health and home health tech company Signify Health; Amazon dropped $3.9 billion on primary care startup One Medical; and Walgreens-backed VillageMD teamed up with Cigna to buy multispecialty physician group Summit Health, the parent entity of urgent care provider CityMD, for $8.9 billion.

Whether you're purchasing a brand-new product or building a baby registry with a retailer, I'd love for parents to be mindful of how their product may fare on the resale market. Our tech tools empower parents to make different decisions based off of the valuations REV gives them. II: What is the future of the resale market? EH: Millennial and Gen Z parents are 2.5 times more likely to purchase resale.

SuperAwesome, a subsidiary of Fortnite creator Epic Games, whose stated goal is to “deliver responsible youth digital marketing campaigns,” rolled out a product that lets parents authenticate their children’s accounts and restrict certain behaviors. Through SuperAwesome, Epic games is trying to appease both brands and concerned parents in one fell swoop.

Why we care: The full return to in-person schooling will certainly give children’s apparel a boost, but it’s up to brands to get creative to beat parents’ concern about inflation. For example, Amazon’s back-to-school campaign with actress Kathryn Hahn, which encourages parents to spend less on their kids. This was originally featured in in the Retail By the Numbers newsletter.

Zooming in: According to the FTC complaint, Microsoft’s Xbox account sign-up asked children under 13 for their name, date of birth, email address, and phone number, all before parents got involved in the process. The FTC further criticized Microsoft for not adequately informing parents about the collection of additional data such as Player ID photos and gameplay data.

(For the sake of comparison, only 7% of parents doing back-to-school shopping for the previous school year planned to spend more than $500.).